Curso Completo de Ventas y Marketing Inmobiliario - Masterclass 3: Otros Métodos de Prospección
Updated: January 21, 2025
Summary
The video introduces various alternative prospecting methods such as email marketing, frozen contacts, geographical farming, and social media videos. It emphasizes the importance of providing valuable and educational content in email marketing to avoid being marked as spam. The importance of building relationships and creating engaging content in geographical farming and social media prospecting is also discussed. The video concludes by introducing a theoretical framework for short-term and long-term proactive prospecting strategies.
TABLE OF CONTENTS
Métodos de Prospección Alternativos
Marco Teórico para Métodos de Prospección
Email Marketing como Método de Prospección
Contactos Congelados como Método de Prospección
Farming Geográfico como Método de Prospección
Redes Sociales y Videos como Método de Prospección
Property Acquisition Strategy
Demonstration of Property Value
Staircase Method of Prospecting
Métodos de Prospección Alternativos
Exploring alternative prospecting methods such as email marketing, frozen contacts, geographical farming, and social media videos.
Marco Teórico para Métodos de Prospección
Introduction to a theoretical framework for understanding prospecting methods, including short-term and long-term proactive approaches.
Email Marketing como Método de Prospección
Details on utilizing email marketing as a prospecting method, emphasizing the importance of valuable and educational content to avoid being marked as spam.
Contactos Congelados como Método de Prospección
Explanation of using frozen contacts, involving reaching out to known individuals or contacts with potential leads.
Farming Geográfico como Método de Prospección
Discussing geographical farming as a prospecting method, focusing on building relationships within specific geographic areas or demographics.
Redes Sociales y Videos como Método de Prospección
Exploration of using social media and videos for prospecting, highlighting the importance of creating valuable and engaging content.
Property Acquisition Strategy
Discusses the importance of capturing a property and the implications of not selling it immediately.
Demonstration of Property Value
Explains the need to demonstrate the value of a property through various channels like real estate portals, highlights, information, and documentation.
Staircase Method of Prospecting
Introduces a method of prospecting involving short-term and long-term strategies, leading to passive prospecting.
FAQ
Q: What are some alternative prospecting methods mentioned in the file?
A: Some alternative prospecting methods mentioned are email marketing, frozen contacts, geographical farming, and social media videos.
Q: How is email marketing described as a prospecting method?
A: Email marketing is described as a prospecting method that emphasizes the importance of valuable and educational content to avoid being marked as spam.
Q: What is the concept of using frozen contacts for prospecting?
A: Using frozen contacts involves reaching out to known individuals or contacts with potential leads.
Q: Explain the concept of geographical farming as a prospecting method.
A: Geographical farming is a prospecting method that focuses on building relationships within specific geographic areas or demographics.
Q: How is the use of social media and videos described for prospecting?
A: Using social media and videos for prospecting highlights the importance of creating valuable and engaging content.
Q: What is the importance discussed regarding capturing a property?
A: The importance discussed regarding capturing a property is demonstrating its value through various channels like real estate portals, highlights, information, and documentation.
Q: What is the significance of short-term and long-term prospecting strategies mentioned in the file?
A: The significance of short-term and long-term prospecting strategies is discussed as leading to passive prospecting.
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