How Jacky Chou Makes Over $60k Per Month From a Portfolio of Starter Sites

Jackie Chow is introduced as a website builder and SEO agency owner with a portfolio of around 35 websites. The discussion delves into his history, current business ventures, and website building strategies at scale.

The conversation highlights Jackie's success in drop shipping and Amazon FBA, his private label brand, and the exits he has made. Most of the discussion revolves around website building and scaling strategies.

Jackie's approach to website building involves purchasing starter sites rather than starting them from scratch. The discussion covers what to look for in a starter site, content strategy, link building approach, and insights from data analysis.

Jackie discusses the importance of diversification and risk mitigation in online asset building. He provides insights into his framework for allocating time, energy, and investments to various aspects of his portfolio.

The conversation shifts to Jackie's management of multiple business ventures, including a D2C home goods brand, SEO agency, and portfolio of content sites. Jackie explains his strategy of reinvesting profits from the agency into content sites.

Jackie shares details about content creation for his websites, including working with writers, editors, and a director. He emphasizes the importance of consistent publishing and site updates.

Jackie explains his process of acquiring starter sites, conducting keyword research, scheduling posts, and link building strategies. He also discusses the roadmap for growing these sites.

The conversation delves into Jackie's approach to link building, including the use of PBNs, tier 2 links, and guest posts. Jackie emphasizes the need for diversified link building strategies to manage risk effectively.

Jackie shares insights on link building patterns in relation to sites affected by core updates. He discusses the impact of link building strategies on site performance during algorithm updates.

For individuals aspiring to build a portfolio of websites, Jackie offers tips based on financial situations and the benefits of buying starter sites. He advocates for strategic asset allocation and risk management.

The speaker discusses the frequency of buying starter sites, the financial considerations, where to find starter sites like Facebook groups, and the process of evaluating and purchasing them.

The speaker emphasizes getting private offers through podcast appearances, direct messages, and preferring private deals over public listings for starter sites.

The speaker shares insights on what to look for when buying starter sites, including age, keyword trends, and speed of evaluation compared to other methods.

The speaker discusses their quick due diligence process using tools like Ahrefs and making offers within five minutes to speed up transactions.

The speaker advises selling sites during peak market euphoria, managing risk by selling during high valuations, and the importance of diversifying investments.

The speaker explains the best times to sell a site, comparing it to stock market principles and the need to sell when investments become a significant portion of net worth.

The speaker discusses selling strategies, including selling based on market conditions, personal financial situations, and the importance of taking profits.

The speaker shares strategies to maximize portfolio performance and revenue, emphasizing the need to capitalize on peak opportunities to sell.

The speaker provides insights into portfolio management, including diversification, profitable selling points, and adapting to market trends for site sales.

The speaker discusses the importance of site speed, custom imagery, and expertise in certain niches for portfolio performance and user engagement.

The speaker explores the impact of video content on site rankings, user engagement, and the challenges of implementing video strategies for niche sites.

The speaker highlights the competitive advantage of single-site operators in creating video content, leveraging content expertise, and potential ranking boosts from video integration.

The speaker emphasizes the influence of video content on site rankings and user engagement, citing examples of video success in content marketing strategies.

The speaker shares insights on productivity, highlighting the importance of implementing tasks, overcoming challenges, and continuous improvement in daily routines.

The speaker discusses balancing work hours, productivity levels, and the evolution of work routines from intense periods to normal work hours.

The speaker emphasizes the significance of effective time management, setting priorities, and the compounding benefits of daily improvement for long-term success.

The speaker reflects on utilizing time effectively during the COVID period, making strategic investments, and capitalizing on opportunities amid market uncertainties.

The speaker warns against survivorship bias, encourages prudent financial planning before venturing into online business, and emphasizes the importance of financial stability and revenue generation.

The speaker recommends using Twitter for communication and updates, highlighting the importance of maintaining a presence on social media for networking and business opportunities.

The speaker discusses the importance of strategic risk management, diversification, and balanced investments across different business sectors, emphasizing the value of a well-thought-out strategy for long-term success.

The speaker attributes their business acumen to past experiences as a crypto trader and reflects on the lessons learned from previous ventures.

The speaker shares insights on daily routines, productivity hacks, and the evolution of work habits, emphasizing the continuous improvement and learning process in business operations.

The speaker discusses strategic investment decisions during market downturns, leveraging opportunities, and adaptive strategies for long-term success in diverse business environments.